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Real Business Challenges


Corporate Project is a key Enrichment Program of the T&M-DDP in which top students with dual background in business and technology collaborate to find innovative ways to create value for and solve real-life business problems with the sponsorship of a corporate partner.
 

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Academic Year

Corporate Partner

Topic

2024-25 Viu and Meta (Fall) Meta LLM for Digital Transformation of Viu Marketing
2023-24

Arup (Spring)

J.P. Morgan (Fall)

Advanced Air Mobility for Arup Aviation

Global ETF Dashboard for JPMC

2022-23

Corporate Banking (Summer)

Google & PCCW-HKT (Spring)


UBS APAC (Winter)

livi Bank (Fall)

Bond price prediction

Data Processing & Visualization Business Case with Prototyping

T&M Prototyping and Research for UBS

Virtual Banking Strategies for livi

2021-22

Arup and IBM (Spring)

UBS APAC (Winter)

Transport Dep't and IBM (Fall)

Urban Retrofitting Strategies for Arup

T&M Prototyping and Research for UBS

Future Transport Planning for Hong Kong

2020-21

Corporate Banking (Summer)

Bayer & IBM (Spring)

UBS Zurich (Winter)

Li & Fung (Fall)

Machine Learning for Credit Rating Prediction

Precision Farming for Bayer Japan

Financial Investment Prototyping

GTM Strategies for FashionTech in 4 countries

2019-20

Arup & IBM (Spring)

UBS APAC (Winter)

Google Hong Kong (Fall)

Facade Inspection Strategies for Arup Global

AI/ML for Global Unicorn Prediction

O2O Strategies for 5 Google Industry Sectors   

2018-19

Philanthropy in Motion  (Spring)

UBS APAC (Winter)

Gillette (Fall)

Social Venture Growth Strategies and Grant Making

AI/ML for China Unicorn Prediction

Growth Hacking for Gillette Hong Kong

2017-18

Union Medical Healthcare (Spring)

UBS APAC (Winter)

Barons & IBM (Fall)

GP Medical Clinics 2.0


Blockchain Feasibility Prototyping

AI/ML Prototyping for Barons Recruitment

2016-17

Harman (Spring)

HK Jockey Club & IBM  (Fall)

Healthtech Strategies for Hong Kong

Go Paperless Strategies for HKJC 4 BU's

2015-16

Harman (Spring)

Golend.hk & IBM (Fall)

Smart Home Innovation for Global Markets

P2P Online Lending Strategies for GoLend.hk

2014-15

HKTDC & IBM (Spring)

Esquel Group & IBM (Fall)

O2O Strategies for HKTDC

Talent Recruitment Strategies for NextGen

2013-14

An Airline & IBM (Spring)


Harman (Fall)

Business Insight from Social Analytics for an Airline

Last 3 Feet Innovation for POS

2012-13

A Major Bank (Spring)

Fuji Xerox (Spring)

Quanta Computer (Fall)

Innovation for a Command & Control Center

Document Management Strategies

eLearning Startup Innovation for Greater China

2011-12

IBM software

Qnet

Cloud Computing Strategy for a Software Brand

Mobile Payment Solution Innovation

2010-11

Schmidt

Akamai

RFID Business Applications

T&M Innovation for Ubiquitous Web 2.0

2009-10

Professional Property Services

AM 730 Media

T&M Innovation for High Performance Buildings

T&M Innovation for Free Media

2008-09

Schmidt

NTT DoCoMo

Business of Sensors Technologies

Technology Commercialization

2007-08

Schmidt

OOCL

Business Case Study on Applications of RFID

Trucking Logistics Services Innovation

2006-07

A Global Bank

OOCL & Sun Microsystems

Command & Conquer - A Business / IT Reality

China Logistics Strategies

2005-06

OOCL

eLogistics Solution for Free Trade Zone in China

2004-05

IBM (US)

Retail Emerging Business Opportunity

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Academic Year

Corporate Partner

Topic

2024-25 Viu and Meta (Fall) Meta LLM for Digital Transformation of Viu Marketing
2023-24

Arup (Spring)

J.P. Morgan (Fall)

Advanced Air Mobility for Arup Aviation

Global ETF Dashboard for JPMC

2022-23

Corporate Banking (Summer)

Google & PCCW-HKT (Spring)


UBS APAC (Winter)

livi Bank (Fall)

Bond price prediction

Data Processing & Visualization Business Case with Prototyping

T&M Prototyping and Research for UBS

Virtual Banking Strategies for livi

2021-22

Arup and IBM (Spring)

UBS Hong Kong (Winter)

HKSAR Transport Department and IBM (Fall)

Urban Retrofitting Strategies for Arup

AI/ML Prototyping for Investment Banking

Future Transport Planning for Hong Kong

2020-21

Corporate Banking (Summer)

Bayer & IBM (Spring)

UBS Zurich (Winter)

Li & Fung (Fall)

Machine Learning for Credit Rating Prediction

Precision Farming for Bayer Japan

AI/ML Prototyping for Investment Banking

Go-to-market Strategies for FashionTech in 4 countries

2019-20

Arup & IBM (Spring)

UBS Hong Kong (Winter)

Google Hong Kong (Fall)

Fascade Inspection Strategies for Arup Global

AI/ML Prototyping for Investment Banking

O2O Strategies for 5 Google Industry Sectors   

2018-19

Philanthropy in Motion  (Spring)


UBS Hong Kong (Winter)

Gillette (Fall)

Social Venture Growth Strategies and Grant Making

AI/ML Prototyping for Investment Banking

Growth Hacking for Gillette Hong Kong

2017-18

Union Medical Healthcae (Sping)

UBS Hong Kong (Winter)


Barons & IBM (Fall)

GP Medical Clinics 2.0

Blockchain Prototyping for Investment Banking

AI/ML for Recruitment Automation

2016-17

Harman (Spring)

HK Jockey Club & IBM  (Fall)

Healthtech Startup Innovation

Go Paperless Strategies for HKJC 4 BU's

2015-16

Harman (Spring)

GoLend.hk & IBM (Fall)

Smart Home Innovation for Global Markets

P2P Strategies for GoLend's Online Lending Marketplace

2014-15

HKTDC & IBM (Spring)


Esquel Group & IBM (Spring)

Hunger Games: Survival Strategies for Online Marketplace

Talent Recruitment Strategies for NextGen

2013-14

Harman (Fall)

An Airline & IBM (Spring)

Last 3 Feet Innovaion for POS

Business Insight from Social Analytics for an Airline Co.

2012-13

Fuji Xerox (Spring)

A Major Bank (Spring)

Quanta Computer (Fall)

Document Management Strategies

eLearning Strategy for Greater China

T&M Innovation for Data Center Command Center

2011-12

IBM software

 

Cloud Computing Strategy for a Software Brand

Mobile Payment Solution Innovation

2010-11

Schmidt

Akamai

RFID Business Applications

T&M Innovation for Ubiquitous Web 2.0

2009-10

Professional Property Services


AM 730 Media

T&M Innovation for High Performance Buildings

T&M Innovation for Free Media

2008-09

Schmidt

NTT DoCoMo

Business of Sensors Technologies

Technology Commercialization

2007-08

Schmidt

OOCL

Business Case Study on Applications of RFID

Trucking Logistics Services Innovation

2006-07

A Global Bank

OOCL & Sun Microsystems

Command & Conquer - A Business / IT Reality

China Logistics Strategies

2005-06

OOCL

eLogistics Solution for Free Trade Zone in China

2004-05

IBM (US)

Retail Emerging Business Opportunity

 

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HKUST T&M | TEMG 4950K - Google and Open Data Strategy for PCCW-HKT by TalentLabs

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Mr. Andy Chow

Head of Customer Solution Architects, Google Cloud Hong Kong

Judges Interview | Mr. Andy Chow | TEMG4950K Corporate Consulting Project: Google and Open Data Strategy for PCCW-HKT by TalentLabs”

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Mr. Lee-Han Tjioe

General Manager of IBM Consulting Hong Kong

Judges Interview | Mr. Lee han Tjioe | HKUST T&M-DDP | TEMG4950J Corporate Consulting Project: "Virtual Banking Strategy for livi"

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Mr. Des Power
Senior Vice President, Strategic Business Unit Leader (Lifestyle), HARMAN International

It could be a birth place of some phenomenal product managers that could go on to really change the trajectory of different industries.”

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